Showing posts with label semiotics. Show all posts
Showing posts with label semiotics. Show all posts

Saturday, May 17, 2014

Friz Freleng, Warner Bros., Speedy Gonzales, Slowpoke Rodriguez and "Mexican Boarders" (1962)

updated 03/07/16     updated 02/28/14     updated: 9/30/14     reposting: 9/15/09     original posting 3/31/07 



It is May or June 1962, and as I frolic in my crib, 6 months old, at my house on Hendricks Avenue, things are happening at The Tivoli Theatre (opposite) in downtown Laredo. There, screening for the first time, is the latest animated short feature out of the genius hands of a crazy cohort of driven, twisted imagineers at Warner Bros. studios.

"Mexican Boarders," directed by Friz Freleng, with Hawley Pratt, and written by John Dunn, tells the story of a visit to Speedy Gonzales by his cousin, Slowpoke Rodriguez.

I am writing about it here on the Tex[t]-Mex Galleryblog as it throws a wrench (perhaps heaves an ACME bomb is better, it is Warner Brothers cartoons I'm writing about) at a key chapter of my University of Texas book, chapter 3, which has the unfortunate distinction of sporting the longest title I've ever published: "Chapter Three. Autopsy of a Rat: Sundry Parables of Warner Brothers Studios, Jewish American Animators, Speedy Gonzales, Freddy López, and Other Chicano/Latino Marionettes Prancing about Our First World Visual Emporium; Parable Cameos by Jacques Derrida; and, a Dirty Joke."



What's remarkable about "Mexican Boarders" is the mise en scène, that old war-horse French term from film criticism that speaks to the setting, background and tableau, if not the "actors" themselves. For in this 1962 classic, Speedy Gonzales is living the highlife in an upper-class Mexican town, "in the fine [bourgeois] hacienda of José Álvaro Meléndez." Most other Speedy shorts from the 60s feature Speedy and his cohorts living in trash ("Cannery Woe," 1961) or falling out of cantinas ("Tabasco Road," 1957)--and the bulk of my argument on Speedy, Autopsy of a Rat, keys on this. "Mexican Boarders" is different. Here, as you can see to your left, Speedy lives the life of a Patrón, in his "Casa de Gonzales." This Speedy is what we call in Laredo, Texas in our licentious and salacious patois, a high sosiégate, which literally means high calm-down, and figuratively means "high get-over-your-own-damn-self" and sounds like "high society."

So this bourgie ratón lives the good life, stealing cheese and such from Sylvester, who is so run down in "Mexican Boarders," that he has to resort to amphetamines to get him through his days.

That's when the key plot twist in this fable occurs and Speedy's country mouse cousin Slowpoke Rodriguez arrives to visit--he is slow-talking, more heavily accented than Speedy (his voice provided not by Mel Blanc, Warner's heralded man of a thousand voices, but by Tom Holland). All the sight gags revolve around Speedy saving his slow, country bumpkin cousin, from Sylvester owing to said bumpkin's obsessive compulsive drive for more food--"Ahhmm, steeeeel hawwwwwwwngreeee" becomes his Godot-like mantra. One particularly cool sight gag fuses the cubist sensibility of Georges Braque and Pablo Picasso.



But what is most striking about "Mexican Boarders" is the intellectual capacity of Slowpoke Rodriguez. Freleng et al capitalize on his largely American audiences expectations not only of a "Mexican," but of a rustic "peon" from the country--an urban/agricultural antagonism that transcends even nationalistic biases. For this slow-talking, slow-moving mouse is nobody's fool. Let him speak for himself: "maybe Slowpoke is pretty slow downstairs in the feet, but he is pretty fast upstairs in the cabeza.” Stopped by Speedy from emerging one evening to feed his ever-present appetite, Slowpoke demures for a second, only to confess resignedly to his perplexed cousin, "it's a far, far, better thing I do than if I starve."

Striking. Freleng ventriloquizes his animated Mexican as a Sydney Cartonesque, Dickens-alluding literati; moreover, in the next scene, Rodriguez emerges as a Svengali-like mesmerist (no, I am not exaggerating!) who converts Sylvester into a fan-bearing lackey.



This ironic and surreptitious re-figuration of the "Mexican" as cunning, mesmerizing subject--not to mention the Machiavellian potentiality embedded in this animated marionette will have to be documented in the second edition of Tex[t]-Mex.


Here's a streaming version of Mexican Boarders via DailyMotion:

09 - Mexican Boarders by ALEXAGORDON28771 

 Here are some recent images I dredged up on a google image search:

A Warner Brothers' animation character style sheet from 1992
source
A next-generation 3-d version of Slowpoke:

source


Thursday, November 03, 2011

Toni Morrison and Crystal Gayle would be turning over in their graves (if they were dead)... Or, ojos castaños=bad, blue eyeballs=good!

Talk about "eyegiene"! This takes it! I have muy orgullo for my dark brown eyes...my Raza eyes, if you pardon the relative orthodoxy. Perhaps I'm being a bit too dramatic here...maybe a tad sensitive, but I'm guessing that trustees of shallow outward appearance, or disciples of the Mein Kampf school of biology and pigment might be inspired by this troubling news post here:




Tuesday, June 21, 2011

Darth Vader is Mexican!

(or “...a not so long time ago in a mindset not so far away...”)

Well, Darth Vader may not be Mexican, but he might as well be in the broader interpretative sense of this socio-visual schema from the “How Stuff Works” internet site:


Sure, all the gadgets and characters of Lucas’ Star Wars universe may be entirely unique, but what is all too ordinary and widespread is this image of the tall, dark, serape-sporting threat to petite blondness (that is to say, innocent whiteness) confirmed here.

This hackneyed photo may be accidental or deliberate, humorous or irksome, racist or just sadly misinformed, but the scenario represented here stands out as one more example of the violent, villainous Mexican threat that haunts us all in the parking lots and alleyways of our social psyche.

What should we tell the folks at The Discovery Channel, who sanction this curious internet site?  Let the bastards hear it at their official Discovery Channel viewer relations page.

En la lucha,

Marc García-Martínez
Hancock College Associate catedrático (of sorts) y prevailing malcontent

Thursday, October 29, 2009

Xicanosmosis: Cool Iris Beta Experiment

Just a quick test of Cool Iris' beta effort at creating embeddable photo walls--pretty remarkable tool; this wall, basically a google-image search of the terms Chicano, Chicana, and Mexican-American turned up some beautiful photography as well as some surprises. Note that the wall below is clickable and draggable--additionally, you can take it full screen if you have Cool Iris loaded on your browser.

Monday, August 24, 2009

More Caucasian Stereotypes

In their own way, illustrations like this one (from Japan, 1965; source) are as fascinating as Aunt Jemima. More here.

And, one last one, here, of a Farrah Fawcett Majors--also appropriate for my Ethnic Mannequins website.


Monday, July 20, 2009

Just Getting Around to Posting This: Flag Wars in Reno

Looks like the semiotic wars over Mexican and American figuration--in this case, dealing with flags--was hot and heavy in Reno, Nevada back in 2007 (somehow flying under the radar of your intrepid Textmextian chronicler). First, the video, that seems almost fictional/cinematic (that's the power of the simulacra at work, no doubt):



You can bring yourself up to speed on the story here via wikipedia.

Monday, May 04, 2009

BordertownBlues Musings on South Texas Beer Runs

As I prepare to revise for publication (finally) my own photographic laced musings on Laredo, Texas and Nuevo Laredo, Tamaulipas, I have been perusing the contemporary Barthes-style writings of borderland flaneurs and semioticians--Bordertown Blues's thoughtful notes on South Texas beer runs, drive-in, drive-thru "ice houses," common in Laredo, are first rate:


La Sanbe, to your left and below, probably, in my "ilk" section, another worthy Laredense son of Roland Barthes, I have written about here before.

Chapter 2,765,002 of the Odd, Semiotic, Catholic Fetishism of Mexican Catholics

I was going to make a joke about what I think the griddle stain below looks like but on the off chance the ghosts of the nuns that raised me are lurking about (Sister Corinne, I see you there; Sister Veronica, I swear you won't smell sin oozing out of me), I will keep my lascivious symbolic speculations to myself. Hit the image below for the scoop off the LA Times servers.



Lalo Alcaraz has his own take on this...

Monday, March 16, 2009

Amazing Archive of Kitschy and Dazzling Movie Posters


Semiotic spelunker of the visual, dadanoias.net finds the most amazing thing on the internets; for instance, this archive of movie poster scans--one of the best I have seen!

Saturday, February 14, 2009

Eyegiene, Draft New Logo Banner, and Camera Portrait

This post is just a mini-warehouse of semiotic bonbons.

The first, a high resolution scan of the original poster for Joseph Green's and Rex Carlton's The Brain That Wouldn't Die--I write about Frida Kahlo, Gilbert Hernandez, and Green/Carlton's schlocky opus in Tex[t]-Mex: Seductive Hallucinations of the "Mexican" in America, a revision and expansion of the Frida piece I published in Latino/a Popular Culture with NYU Press.


Next up, a gorgeous shot of cameras (cue irony) that I want to use in my Eyegiene collection for UT Press.



source

... a vanity press mashup of a recent picture of mine I have "re-purposed" for general distribution.





...and, last but not least, a gift from my designer pal Michael B, genius of design, that I intend to weave into Eyegiene.

Monday, November 10, 2008

Eyegiene: the Policing of Pornography

Eduardo Santacruz, ace correspondent, is going link crazy; he sends in this anti-pornography rant as a meditation on eyegiene:



original source:
http://www.esquire.com/blogs/lists/five-funny-propaganda-videos-110708

Sunday, November 02, 2008

Roland Barthes in Laredo, Texas

Nostalgia junky that I am, I like to keep tabs on my hometown of Laredo, Texas to see what is going on in that fantabulous and extraordinarily uncanny "gateway to Mexico." Luckily, a very gifted posse of talented macontents with cameras take it upon themselves to document the ironic richness of this singular borderzone. Entitled "La Sanbe," after San Bernardo Avenue, it is a cool site for frontera-loving Tejanos y Tejanas the world over!

You can be instantly teleported to a recent fave posting by hitting the image reproduced here:

I was especially taken with it as it treats with a semiotic subject I am somewhat familiar with--hit this link to see an online version of an unpublished essay on Laredo that will appear as a chapter in a forthcoming book edited by Arturo Aldama and as a chapter in my follow-up to Tex[t]-Mex entitled Eyegiene: Salacious and Sundry Semiotic Speculations on Mass Culture en las Americas.

Wednesday, October 15, 2008

Eyegiene Allegory: Lupe Velez Meets Roland Barthes in Jean Baudrillard's Foyer with Michael Powell Filming...

My warm thanks to Ann Arbor, Michigan reader Kristy Rawson, our brand spanking new Midwest correspondent, who sends in this cool picture of Lupe Velez that she scooped off of eBay. It is, among other things, a prescient allegory on the theme of spectacle:

Friday, June 13, 2008

Once a Latin Americanist, Always a Latin Americanist

Back in the day, (1988 to 1999), I was a full-on, licensed, practicing Latin Americanist literary critic publishing essays on Carlos Fuentes and Octavio Paz*, a dissertation on alienation in Latin American Literature† and so on y so on. 

These days, visual media cultural studies take up a lot of my plate and I find my old school Latin Americanist roots melding with my new school semiotic obsessions--hence this quick link to boston.com's cool new Big Picture blog and an entry on Brazil. Amazing photography and more.



------------------

*Siglo XX/20th Century: Critique & Cultural Discourse, 10:1-2 1992-93
The Politics of Solitude: Alienation in the Literatures of America. Ph.D. Dissertation, Cornell University, 1989. Abstract in Dissertation Abstracts International (June 1990), 50(12):3943-A.

Get your hands on one of my books ...