Two Mexicans Walk Into the Ivory Tower and Do a Live-Stream: We're TALKING #BrownTV

SDSU Press proud to co-sponsor this Latinx Studies event today with MALAS, the Master of Arts in Liberal Arts and...

Posted by San Diego State University Press on Thursday, April 8, 2021

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Thursday, April 8, 2021 || Live-streamed Public Lecture by Fede Aldama and Memo Nericcio || Talking #BrownTV

What are you up to next Thursday, April 8, 2021? What am I talking about? I'm Talking #BrownTV!

Decoding Latinx Dreams/Nightmares of Speedy Gonzales, Pepe Le Pew, the Frito Bandito, Breaking Bad & Narcos @ProfessorLatinx + @eyegiene

via Zoom https://t.co/tuq7x2ub6K pic.twitter.com/OA6ZKEHkd1

— talking #browntv (@browntv12) April 3, 2021

#repost The Book Trailer for TALKING #BrownTV by Frederick "Fede" Aldama and William "Memo" Nericcio

 

Forgotten Latina Bombshells: Jo Raquel Tejada, aka Raquel Welch

Original Posting, January 18. 2008 | UPDATED March 27, 2021

There were a lot of sins committed in the production of Tex[t]-Mex: Seductive Hallucinations of the "Mexican" in Amerca--sins of omission! One of the biggest screwups of the first edition (2007, UTPress) is leaving out a discussion Raquel Welch, San Diego State alum and former La Jollan, who, for some, made the late 20th century worth living. The wikipedia bio on Welch, né Jo Raquel Tejada, is Mormon-like in its details:

Welch, oldest of three children, was born Jo Raquel Tejada in Chicago, Illinois, the daughter of Josepha Sarah (née Hall) and Armando Carlos Tejada Urquizo.[1] Her father, who immigrated from La Paz, Bolivia, was an aerospace engineer of Spanish-Castilian descent[2]; her mother was an Irish-American.[3] Welch is a relative of the only female president of Bolivia,
original posting: 11/25/09
repost: September 21, 2011

Lydia Gueiler Tejada.[citation needed] In 1942, Armando Tejada was transferred to San Diego, California. The family moved to the suburb of La Jolla, where Welch grew up. She took dancing lessons as a child, and was winning beauty pageants by the time she was a teenager. Among her titles were "Miss Photogenic," "Miss La Jolla," "Miss Contour," and "Miss San Diego." In 1957, she was named "Miss Fairest of the Fair" at the San Diego County Fair. After attending La Jolla High School, she entered San Diego State College on a theater arts scholarship. The following year she married a high school sweetheart, James Welch.

Welch became synonymous with televised and cinematic sexuality about the time my voice began to change and hair started sprouting on my upper lip--so needless to say she plays a role in my development. But she also plays a dynamic role in the evolution of the Latina bombshell, injecting a Vietnam era openness and power that changed the trope forever. More on this soon.

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Here is a boingboing.net find of Welch in a groovy dance sequence from a 1970s television special, "Raquel Welch." According the Welchi/cinephile who posted it on YouTube, Ms. Tejada's in Mexico, dancing in front of the "Ruta de la Amistad public sculpture project at the 1968 Olympics in Mexico City."




Mireya Navarro's 2002 NY Times piece on Tejada/Welch covers most of the angles on this tale in the back history of the uncloseting of Latinas in Hollywood:

June 11, 2002
Raquel Welch Is Reinvented As a Latina; A Familiar Actress Now Boasts Her Heritage

By MIREYA NAVARRO
On ''American Family,'' the PBS television series about a Mexican-American family in East Los Angeles, now in its first season, Aunt Dora is the drama queen of the family, a passionate, romantic woman who might have become a Hollywood star had she vigorously pursued her acting career. The actress playing Aunt Dora is Raquel Welch, who infuses the role with her familiar sultriness and smoky voice.

Nevertheless the sight of Ms. Welch in that role might bewilder some fans who remember her best for films like ''Fantastic Voyage,'' ''One Million Years B.C.,'' ''Kansas City Bomber'' and ''The Four Musketeers,'' as ''Woman of the Year'' on Broadway and in nightclub acts in Las Vegas. Dora, you see, is a Latina, a title Ms. Welch herself is claiming for the first time after nearly 40 years in show business.

''I'm happy to acknowledge it and it's long overdue and it's very welcome,'' she said in a recent interview at the Watergate Hotel in Washington. ''There's been kind of an empty place here in my heart and also in my work for a long, long time.''

Jo-Raquel Tejada, born in Chicago of a Bolivian father and an American mother, is taking to her heritage with gusto. Not only is she playing Dora as well as the film role of Hortensia in the 2001 romantic farce ''Tortilla Soup,'' she is also strutting her ethnicity in events like the American Latino Media Arts Awards and other public appearances.

''Latinos are here to stay,'' she told her audience at a National Press Club luncheon last month. ''As citizen Raquel, I'm proud to be Latina.''

As both citizen Raquel and Raquel Welch, sex symbol and pinup girl, Ms. Welch has bridged two eras. She has worked in the Hollywood that made her a blonde and tried to take away her first name as well as in the Hollywood that now considers Latinos hip and pays Jennifer Lopez up to $12 million a picture.

Ms. Welch grew up with a father who tried to assimilate at all costs, even banning Spanish at home. But now, at 61, she is riding the wave of new Latino generations that flaunt their ethnic pride and behave with the confidence of a major demographic force. [more]

Lastly, Raquel Welch also, like Rita Hayworth, (see OldSchool Tex[t]-Mex Galleryblog entry for January 17, 2007) has a gnarly and gnarled connection with hair!

update, 11/25/09

Here's Raquel in her screen debut, Robert Sparr's A Swingin' Summer (1965)

If you liked Tex[t]-Mex and dug #Mextasy, you'll love #BrownTV!!!

What better way to spend the day than by screening #browntv by @eyegiene + @ProfessorLatinx

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— William Nericcio (@eyegiene) March 21, 2021

We Believe Everything We See On TV! Cultural Studies in the Digital Age -- a New Critical Anthology Curated by the Fused Imaginations Antonio Rafele, Frederick Aldama, and William Nericcio

We believe everything we see or hear on television! https://t.co/lXzHBRAQYU

— talking #browntv (@browntv12) March 14, 2021

Weighing in on the latest attempts to think about Speedy Gonzales, #mextasy #textmex #speedygonzales

I was holding onto this thinking it was going to be published--but I think that gambit has fallen through. In any event,...

Posted by William Nericcio on Saturday, March 13, 2021

Digital Chicanx Cyborg in the House ...

When I am not out shilling my #mextasy wares I am a professor at SDSU--one of my gigs there? Lead faculty for the Digital Humanities Initiative ... here's the gang: a great group of colleagues and friends:

I love my DH@SDSU peeps! https://t.co/ytJcDcqybU

— Jessica Pressman (@jesspres) March 5, 2021

Don't Let Covid-19 Dash Your Dreams of a #Mextasy Laced Tomorrow! Snag a Copy of our Limited Edition Poster Book and Receive Any Two Mextasy Prints Free! Gratis! Cheap!

Bummed that the dastardly Covid-19 outbreak has dashed your hopes of attending a #Mextasy exhibition? Weep no more--snag...

Posted by Tex[t]-Mex: Seductive Hallucination of the "Mexican" in America on Wednesday, March 3, 2021

Tasty New Swag in the Mextasy Teepublic Commodity Fetishization Warehouse!

The Circus of Desmadres grows and grows -- gearing up for the next major #mextasy exhibition somewhere in the great...

Posted by Tex[t]-Mex: Seductive Hallucination of the "Mexican" in America on Monday, March 1, 2021

All Hail the Lorax, Rita Hayworth, MLK, and more ...

Stephen Smith, a former student and always friend, snapped this picture of me whilst visiting @sdsu a couple of years...

Posted by William Nericcio on Sunday, February 28, 2021

The full picture as Zuckerberg's cropping-mania 

mangles the background of the photo:

French Based #Mextasy for TALKING #BrownTV by Memo Nericcio and Fede Aldama !!! c/s

@ProfessorLatinx and @eyegiene, Professors Fede Aldama and Memo Nericcio, are excited to splash their work overseas in Paris... Selections from TALKING #BrownTV from @ohiostatepress will be appearing in an upcoming issue of https://t.co/gc1zpMvSdS

Viva la France! pic.twitter.com/vWGLLKIAso

— talking #browntv (@browntv12) February 22, 2021

#BrownTV in the News!

 

In Search Of Latinos On TV https://t.co/EIymVP0T66 via @prx

very cool! @ProfessorLatinx laying down the savvy on our new book #browntv ... check it out here: https://t.co/CaYGUGGDUZ pic.twitter.com/HRQoijMfCv

— William Nericcio (@eyegiene) February 10, 2021

Scope it Out! The Latest Way to Get your Eyes on #BrownTV by Frederick "Fede" Aldama and William "Memo" Nericcio #mextasy

 

Scope it out and add some mexy Latinx televisual analysis to your life!

-->via Amz https://t.co/qCrHs0cXRO
-->via Kindle https://t.co/1uS93PMg50
-->via Bookshop: https://t.co/BUajA4wMvA
-->via @ohiostatepress https://t.co/mbleDTFubI…
-->via offer: https://t.co/OatU5QEbAI pic.twitter.com/SDEJgppeTh

— talking #browntv (@browntv12) January 23, 2021

Celebrating its One Year Anniversary Out in the Wild! Talking #BrownTV by Frederick Luis Aldama and William "Memo" Nericcio | From the Ohio State University Press

Looking for a mass media studies book by and focused on Latinas/os/xers and the history of Television, Cinema, & Streaming Media? Are we talking Marshall McLuhan? Nope, we’re TALKING #BrownTV — by @ProfessorLatinx and @eyegiene from @ohiostatepress 👁👁 ➡️ https://t.co/iicblm95RC pic.twitter.com/1r27rpfHOE

— William Nericcio (@eyegiene) January 15, 2021