Wednesday, June 13, 2012

Another Peculiar Chapter in the History of Bizarre Caucasian Ersatz Humans



Lowrider Renaissance in Cultural Studies: Ben Chappell's New Book with UT Press

A very cool new book by Ben Chappell is almost out.... Lowrider Space: Aesthetics and Politics of Mexican American Custom Cars


Here's the jacket:

click to make bounce ;-0

Fresh off the brewery! Cerveza Indio coming to Los Estados Unidos.


Indio beer is making a run for the border and coming pronto to a watering hole near you. Heineken revealed that they will be launching Indio in select US markets in California and Texas, including  San Diego, Los Angeles, San Francisco, Austin, Houston, and San Antonio.

Indio is a dark beer, very popular with the "mipsters" (that's Mexican hipsters) south of the border due to its successful marketing campaign, which in recent years has revitalized the brand. What was once the dark beer for the Mexican lower class, is now the preferred beer among the younger demographic. The brand has affiliated itself with the Mexican independent music scene, sponsoring the biggest music festival in Latin America,Vive Latino, the Mexican Coachella. 

Watch below for a commercial introducing Indio's new logo.

Olvera Street, 1943 | Latina/o Pleasure Dome...


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source: 



...a very well-curated blog!

Tuesday, June 12, 2012

More Mexican Stereotypes: Aer Lingus/Ireland Edition

My friend, the author David J. Morris, just zapped me this "sweet" ad from the Aer Lingus in-flight magazine! It just goes to show you how global (and appealing; and profitable) the image of the Mexican bandit was and is for restauranteurs and their ilk...  As with most images on the Text{t}-Mex Galleryblog, click to enlarge...



Like Pershing, Patton, Eisenhower, and Others Before Them | The U.S. Army in Mexico

Thanks to Chicana/o & African American Studies Chair, Alexandro Gradilla, CSUF, for the linktip on this "return of the repressed..."


Monday, June 11, 2012

Facebook as a Site for Semiotic Archeology: Chicana/o Studies Edition

I had posted about this picture before here on the textmex galleryblog--note that the version of the image reproduced here opposite has been digitally altered. The photo was part of a shoot taken back in the day to support Raza Unida Party work going down in Texas.  The photographer was Oscar Castillo and the woman pictured flashing the peace sign is Evelyn Alarcon.

This morning I linked to a story about Maria Cotera and the semiotic archeology project, Chicana por mi raza, on the Tex[t]-Mex Galleryblog facebook page--what followed, in real time, was an exercise in online, Zuckerberg-enhanced hermeneutics as the backstory for the picture emerged in conversation online.

Fascinating stuff.

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...chicana/latina semiotic/political (semio-politico) interventions to keep an eye on!

http://gender.stanford.edu/news/2012/liberating-chicana-feminist-archive

kudos to Maria Cotera and her next-gen archivists!
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Sunday, June 10, 2012

More Xicanosmosis: Mariachi El Bronx

Thanks to Tex[t]-Mex Galleryblog reader Alberto David Mercado for forwarding me this curious performance by Mariachi El Bronx on the David Letterman Show:


More on this soon....

Xicanosmosis: Mariachi Doritos Invade the United Kingdom

I will be writing more on this series of commercials more once I get to London in three weeks or so! Thanks to Textmex Galleryblog UK correspondent Mabel Morris (SDSU Alum and new MA student in International Relations at the University of Birmingham) for sending me the link via Zuckerberg's infernal machine, https://www.facebook.com/mextasy.textmex

 

 Here's a screengrab from the video:

 

Miscegenation/Biracial = Pathology? The Tale of Kraft's Milkbite, via Huffington Post (and Alexandro Gradilla, thx!)


Here's one of the commercials:

Thanks to all our recent visitors at the Tex[t]-Mex Galleryblog!

click to enlarge; click here for the latest stats...

Star Wars-inflected Xicanosmosis

Click Darth Vader or the cute piñata for the source...

More on xicanosmosis...

And now for something completely similar, yet another chapter in the history of American exotic racialized/hypersexualized cinematic "african" "entertainment"...KARAMOJA

Welcome to the weirdness that is Karamoja, one of the films I have been researching as I complete the Mandingo chapter in Eyegiene.

image source



kroger babb, "cineaste"...

from wikipedia:

Kroger Babb Howard W. "Kroger" Babb (December 30, 1906 – January 28, 1980) was an American film and television producer and showman. His marketing techniques were similar to a travelling salesman's, with roots in the medicine-show tradition. Self-described as "America's Fearless Young Showman,"[2] he is best known for his presentation of the 1945 exploitation film Mom and Dad, which was added to the National Film Registry of the Library of Congress in 2005. Babb was involved in the production and marketing of many films and television shows, promoting each according to his favorite marketing motto: "You gotta tell 'em to sell 'em."[3] His films ranged from sex education–style dramas to "documentaries" on foreign cultures, intended to titillate audiences rather than to educate them, maximizing profits via marketing gimmicks.

Get your hands on one of my books ...