Fresh off the brewery! Cerveza Indio coming to Los Estados Unidos.

Indio beer is making a run for the border and coming pronto to a watering hole near you. Heineken revealed that they will be launching Indio in select US markets in California and Texas, including  San Diego, Los Angeles, San Francisco, Austin, Houston, and San Antonio.

Indio is a dark beer, very popular with the "mipsters" (that's Mexican hipsters) south of the border due to its successful marketing campaign, which in recent years has revitalized the brand. What was once the dark beer for the Mexican lower class, is now the preferred beer among the younger demographic. The brand has affiliated itself with the Mexican independent music scene, sponsoring the biggest music festival in Latin America,Vive Latino, the Mexican Coachella. 

Watch below for a commercial introducing Indio's new logo.

On the Trail of {S}ecstatic Cinematic Divas: The Mexican Spitfire & Other Goddesses in the Pantheon of Hollywood Dreams and Nightmares | CMAS Plática | September 23, Friday @ 12noon to 1pm UT AUSTIN

update! new poster from UT!

click to enlarge!

more info!?

Mextasy, Guillermo Nericcio García, and William Nericcio Invading San Antonio, Texas @ San Antonio College, September 22, 2011 | Someone Tell Rick Perry I May Want to Borrow his Hairspray!

alternate promo poster draft

The Daily Show and MSNBC on the Texas Textbook Scandal

The Daily Show With Jon Stewart	Mon - Thurs 11p / 10c
Don't Mess With Textbooks
www.thedailyshow.com
Daily Show Full Episodes Political Humor Tea Party

Visit msnbc.com for breaking news, world news, and news about the economy

and, two parting shots:

Lalo Alcaraz's Amazing Wit is on Fire | Texas Textbooks and Police State, Arizona

source

source

This Sunday in San Antonio, Texas, Telling Lives: Tejana Narratives,” featuring authors María Eugenia Cotera and Emma Pérez

Americo Paredes on LOS DEL VALLE

...cool streaming videos with priceless testimony from world-class tejano sages--gracias gracias to gus chavez for the link! here's americo paredes.... more here

And if you Speak French, We May Well Throw You in Jail! | Dallas Cops Issue Tickets for Speaking Spanish

Thanks to Mexican author and Tex[t]-Mex Galleryblog informant Pablo Jaime Sáinz for bringing this breaking news to my eyes!

Another Chapter in the History of Race in America: The Texas/Tejas Chapter

Texas, My Texas: Another Chapter in Motivated Stupidity

...The conservative reviewers are not happy that Texas students are learning about Cesar Chavez, a Mexican-American labor leader and civil rights activist. Marshall's report states that Chavez “is hardly the kind of role model that ought to be held up to our children as someone worthy of emulation,"....

San Antonio's Girl in a Coma's New Video

"Next Stop Cucamonga": A Texas & California Odyssey!

Every now and then someone slips up and leaves the cell-door open and a professor gets to excape her or his host asylum to hit the road and go "on tour," sort of speak.

Ok, it's not quite the Frampton Comes Alive tour or Cheap Trick, Live at Budakan sans groupies, but it's as close as us mortar-board wearing, would-be / wanna-be, band-on-the-run, robe & hood sporting wonks are gonna get to that legendary life of tour-buses, champagne, and debauchery.

So it is with great pleasure that I let slip to occasional readers and random image-safari visitors that I am visting Austin (The University of Texas at Austin, UT, November 1), San Antonio (The University of Texas at San Antonio, UTSA, November 5), Los Feliz (at Skylight Books, November 7), Los Angeles (The University of Southern California, USC, November 8), and Santa Cruz (at the Felix Kulpa Gallery, The University of California, Santa Cruz, UCSC, December 7) in support of Tex[t]-Mex.

If you are near one of the readings come out and say hola! Mil gracias a La Bloga for the shout-out regarding this tour!

The poster (below) that Michael Buchmiller did for the Texas gigs is nothing short of amazing--gracias to genius Buchmiller for his savvy graphic eye. Guillermo Nericcio García, rogue, semiotic, imagemeister from memogr@phics designcasa, came up with one as well (left) for the USC reading. Each appears here in living color.

Arrivaderci!