Thursday, May 03, 2007

de Sade's Uniformed Children Run Amok in California


I am on record as seeing a long-tradition of an almost-erotic affection in California--an affection, not to say fetish, for beating the living daylights out of Mexicans and Mexican Americans. What happened in Los Angeles over the weekend merely underscores the salience of this, what's the word?, hm, ritual.

More here.

This image appeared this morning from KNBC.

Wednesday, May 02, 2007

Bizarre "White" Stereotypes

As perplexed and obsessed by "Mexican" stereotypes as this Galleryblog purports to be, it must also confess to its growing numbers of readers that it is as consumed by "white" figuration as it is by "brown"--the semiotic and lyric evocativeness of the Caucasian then, seduces ours eyes as well as the epidermal intrigues of a swarthier sort. Case in point, the marvelously hyperreal young lad to be seen in the Louisiana sweet porto (sic) rican potatoes yam crate cover that here follows:



Originally archived at the amazing boxofapples.com, said human facsimile, produced with Warholesque, pre-photoshop™, gaudy contrasts, presents to the unaware, unassuming consumer a boggling face that delights even as it haunts.

Monday, April 30, 2007

Lisa Tremaine, Book Designer Extraordinaire!


The book designer at The University of Texas Press responsible for the unique look and feel of Tex[t]-Mex: Seductive Hallucination of the "Mexican" in America is a genius named Lisa Tremaine. Like some graphic fusion of Man Ray, David Siqueiros, and Meret Oppenheim, this gifted semiotic diva took up the challenge of my "mess" of a manuscript and came up with a book that deserves to win design awards--of course, some might say I am biased in this regard, to which I respond hush!

In graduate school Avital Ronell's Telephone Book set the standard for progressive, visionary bookmaking from the academy. With Tremaine's work on Tex[t]-Mex, perhaps said volume has earned the right to sit alongside that amazing project.

UTPress recently put up a gallery that hightlights the 16-page color signature inside the hardback and paperback editions of Tex[t]-Mex. A sample, by artist Guillermo Nericcio García appears above.

Sunday, April 29, 2007

Tortilla Chip Hawking Ethnic Mannequins | The Frito Bandito


He's even a dim memory for us forty-somethings valiantly staving off assaults of incipient Alzheimer's, but back in the day, Frito-Lay corporation's Frito Bandito was the cock of the walk when it came to corporate animated spokespeople--the Trix rabbit, Lucky Charms leprechaun and Uniroyal Tiger (nightmarish rogue), have nothing on this avatar of "Mexicanicity." For an oldie but a goodie, look up Chon Noriega's piece on the Frito Bandito for the San Diego Latino Film Festival back in 1987. A fan site on Mr. Bandito is here.

Here is the first Frito Bandito commercial; a second variation follows, with Mel Blanc doing the vocal honors; the Bandito commercials were developed by Isadore "Friz" Freleng of Speedy Gonzales fame.





A brief reading of the Frito Bandito appears in Seductive Hallucination Gallery Two in my UTPress Tex[t]-Mex volume on Mexican stereotypes in American mass culture.

LaBloga Hosts Cool Interview with Gustavo Arellano


SoCal's own loco mouthpiece, Gustavo Arellano, holds forth in an interview with daring and dashing Chicano scribe Daniel Olivas at labloga.blogspot.com

Put that mouse to work here for the link!

Friday, April 27, 2007

William Severino Nericcio versus the Cyclops, Ken Burns, PBS-diva!

The first iteration of this post appeared on March 31, 2007


FOURTH UPDATE

Victory! If the LA TIMES server bars entry, there's a permalink image of the story floating there above these lines.

THIRD UPDATE
Alternet chips in its two-cents worth on the story.

SECOND UPDATE
Lalo Alcaraz lets his views be known on the Ken Burns versus Mexican American Vets controversy


FIRST UPDATE

The San Diego Union Tribune has weighed in with a story that focuses on the work being done by my retired colleague and veteran, Gus Chavez, on behalf of all erased Mexican American soldiers.

ORIGINAL POST 3/20/07


The shit is just starting to hit the fan over PBS-Fellini Ken Burn's documentary on World War II and his slight, tiny, little, unimportant (irony!) error in not including ANY narratives regarding the service and the casualties of Mexican Americans in the "Big One." My father, Mexican American guapo, William Severino Nericcio was in on the second wave at Omaha Beach in Normandy during the D-Day invasion of the continent. He was a mortarman serving as part of the "Blue and Gray," the 29th Division; in the days and weeks that followed he was wounded twice and received two purple hearts (in one of these attacks in France a couple of days after the invasion, he was chased by a Panzer tank hiding in a field and took serious shrapnel wounds to his shoulder and thighs). I include his photo here of my father, circa 1941, in tribute to his bravery and as a tiny semiotic rejoinder to the Chicano-less myopia of Cyclops Ken Burns.


Other good posts on this PBSelision of Chicanos appear here and here.


Final Postscript




My Father, William Nericcio, died at the age of 86 last Saturday, April 21, 2007. RIP. Here is the text from my eulogy:


Two very beautiful things happened to me in the last few months—I published my first book and I was elected the Chair of the English Department at San Diego State University. One of them my father knew about as best he could, the other I did not get the chance to tell him.

A World War II hero and survivor, he was locked in war he could not win, struggling as he did against that monster disease Alzheimer’s, which, in its own way is as formidable a monster as Cancer, or even more a monster, owing to its insidious logic—…

Alzheimer’s takes your loved ones away from you but leaves them behind in body to haunt you with the memory of what they once were—it’s Daddy, but it’s not Daddy; it’s my father, but it’s also, oddly not my father, nothing like my father, the imposter of my father.

For Alzheimer’s attacks memory and if there is anything my father could do, it was remember—he remembered every address in the city of Laredo as a postal clerk; he remembered every moment of his work and suffering in France and Germany and then decided to wall that memory of World War II inside him forever, lest the cancer of the memory of that violence infect his family in Laredo and now, his children’s families in San Diego, California; Los Angeles, California; Austin, Texas; and Laredo, Texas.

So Alzheimer’s attacked this formidable memory, this superpower that he had, and in doing so, erased the memories of fetid war, erased some memories he had of Laredo, of 1609 Hendricks, even, at times, of his children and wife, but even this formidable monster was NEVER able to erase his memory of his beloved mother Anna, his beloved grandfather, Papa Pancho, Francisco Juarez, nor of his Grandmother, the Matriarch, Mama Carlota who lived on forever in his imagination as the beloved benefactor of himself and his brother Frank, and of Anna, his mother, my grandmother, to whom I owe the debt of reading.

So he knew about my book and I will not have had the chance to tell him about being elected English Chair.

Both things happen only because of his work and his love—the work, love, and sacrifice as well of Trinidad Nericcio, my mother, and my father’s companion for better and for worse for over half a century. William Nericcio, my father, worked overtime every week of his life for the U.S. Postal Service—because of this sacrifice Josie, and Mary Anne and I have 8 University Degrees between us—Mary Anne holds a BA, MA, and PhD from the University of Texas; Josie has TWO BA degress from the University of Texas in Advertising and Film, and you might have seen her name recently in the credits of a little film called Dreamgirls. And I have a BA from the University of Texas and a MA and PHD from Cornell University from upstate New York.

None of this happens without Daddy’s work, his wit, his vision, his love for education, for knowledge, for comedy, for everything. His was a voracious but unselfish drive for knowledge—because he lived content to travel the world through the achievements of his children.

In a few minutes we will bury our father, our cousin, our grandfather, our co-worker, our beloved, our friend, but we can honor this amazing man, my father, and defy Death, that rogue fiend, by never allowing the soil to erase, never allowing the days and weeks that follow to eliminate the living memory of this beautiful man, this loving, emotional father, my Daddy, to whom I owe my life and for whom I speak today, Tuesday, April 24, 2007.

Saturday, April 21, 2007

Stop the Presses! Speedy Gonzales Sighting at Celeb Website

You know a "Mexican" stereotype hall of fame star is ready for his closeup again when he starts making appearances in celebrity blogs more famous for upskirt shots of Britney Spears, Mischa Barton, Lindsay Lohan, and Paris Hilton. And so it is that the star of chapter three of Tex[t]-Mex now finds himself on the front page of the unfortunately-named, if not utterly repugnant, Hollywood Tuna posing with Kristin Cavallari.

Touch of Evil | Charlton Heston | Waves of Grain | Waves of Illegal Aliens (sic[k]), Undocumented Workers


The mention of Charlton Heston, aka Touch of Evil's Miguel "Mike" Vargas, and his NRA-affiliation got me to thinking and reading yesterday, and it caused me to fall across a Salon.com hosted pdf. Now you would have to be "loco en la cabeza" to underestimate the impact that gang violence is having on major and minor urban spaces from Los Angeles to Detroit, from Nuevo Laredo, Mexico to Sao Paulo; however, the particular and sophisticated graphic representation of the same from those gun-loving folks at the National Rifle Association are a tad, shall we say, extreme? In particular, for the purposes of this galleryblog and its lifelong pursuit of "Mexican" and Mexican-American representation is U.S. mass culture, the depiction of Chicano street thugs (latter day banditos)...



and a soon-to-be-deluged white family--this somewhat selective juxtaposition is telling.

Thursday, April 19, 2007

Gustavo Arellano | Jacques Derrida | Cantinflas

repost of November 22, 2006 old school galleryblog

Someone whose probing eye riffs with the rasquache vibe (think Jacques Derrida in Cantínflas-drag) of the Tex[t]-Mex project, is Gustavo Arellano, a Swift-like Chicano satirist whose work appears in the OC Weekly and whose new book ASK A MEXICAN is just out and selling like hot tortillas on a cold Mexico City morning. Or maybe, to be totally honest, it is Tex[t]-Mex that aspires to match the funny and dead-on indictments, disclosures, jokes, political jabs and nasty revelations that make his Ask-a-Mexican column the hit it is! Nestled in the heart of Gringolandia, dodging the jibes and punches of Southern California anti-Mexican voodoo (as close as you can get to a national pastime in SoCal), Arellano's virulent semantics are enough to make a Califas skinhead pee his pants. Arellano's bon mots have come to key parts of my crusade against seductive hallucinations of "Mexicans" in America.

For my indulgent readers who have been clamoring for video on this site, I forthwith produce here via the magic of internet streaming (uncanny voodoo in its own right) illustrative samplings of the late Jacques Derrida and Cantinflas--savvy cultural innovators whose ironic melodies provide the score for much of what it is I do as a semiotically obsessed cultural worker.

First, here's my dear departed theory guru talking about writing:



Second, we turn to Cantinflas, born Mario Moreno Reyes (1911-93), and not just by the way, had a father who worked in the post office; so did I. Food for thought for Pynchon-styled conspiracy theorists!

Monday, April 16, 2007

Migrant Workers | Gamers | On the "Literature" of Hate


English 725 Seminar Agent Natalie Susi writes in to the Text[t]-Mex Galleryblog with a tip to a gaming blog story on racist, anti-immigrant entertainment; the link is here. A newstory on this tex[t]-mexual travesty is here.

Need a purge--introduce yourself to the work of Louis Hock whose work is on display at the SDSU Art Gallery.

Sunday, April 15, 2007

Cinemachismo, Sergio de la Mora, "Mexicans" in Film




This entry is just a quick pointer to the cool work of a mate of mine in the University of Texas Press stable--Cinemachismo: Masculinities and Sexuality in Mexican Film by UC Davis Prof Sergio de la Mora. A selection from the intro is available by clicking the image opposite or directly from UT Press here. As opposed to Tex[t]-Mex with its focus on estadounidense filmed artifacts, Cinemachismo concentrates on rethinking "Mexicans" in Mexico, with keen chapters on Pedro Infante, Jotismo, Pancho Villa, prostitution and, in a timely epilogue given the recent Renaissance of Mexicans in Hollywood, Gael García Bernal.

Saturday, April 14, 2007

Salma Hayek, Latina Movie Stars, and Show Bu$iness



Toward the end of the Lupe Vélez chapter in Tex[t]-Mex, an interlude unfolds wherein I suggest--with all the cynicism anticipated of a literature professor and practicing Nietzschean/Marxist/Derridean/Cantínflasian--that things have not changed much when it comes to the Latina bombshell trope since the first part of the 20th century. But things do change (or, at the very least repeat themselves: even Rita Hayworth, born Margarita Carmen Dolores Cansino, rose to own The Beckworth Corporation, a subsidiary of Columbia Pictures.

So it is we note today the coming of age of Mexican juggernaut Salma Hayek, who has penned a sweet deal with the namesake company that brought us Singing in the Rain, The Wizard of Oz and, even, Soylent Green--MGM Studios. Click the Variety.com image below for the details; the original story appeared here; another take on the tale is here.

Monday, April 09, 2007

Gracias to the Beautiful People at La Bloga!


Here's a warm cyber abrazo to the writers, editors, contributors, and raza at La Bloga for their kindly Monday morning posting!

Sunday, April 08, 2007

Tex[t]-Mex Goes Hollywood!




Tex[t]-Mex has decided to go Hollywood and allow the lurid and intoxicating delights of its wares to infect your synapses, then you've got to do it right! Put your own self in lights here--you know you want to!

Speedy Gonzales Knockoff



Just a quick headsup with a quick link to my course-focused, student-driven blog, The Obscene Machine, where one of my hungry graduate students ran across a peculiar and familiar "Mexican" friend in La Jolla, California.

Get your hands on one of my books ...