Josh Kun Versus Tijuana Fashion Edicts

I just stumbled upon this cool old post from the shills at UCR regarding their former (he's at USC now) prof's sartorial edicts with regard to Tijuana sales folks.... cool read! What's especially moving is the symphony of semiotic play afoot in the phenomena Josh Kun exposes--in a kind of Jean Baudrillardian wet dream, the eclectic and colorful mayor of Tijuana colludes with his street vendors in a kind of cacophony of "Mexican" costuming. Simulacras of "Mexicans" dressing as "Mexicans" to shill pirated facsimiles of Bart Simpson, Calvin and Hobbes et al.

You can hear Kun's take on things from NPR; click the image below!